Beep… who could have imagined that such an insignificant sound would echo through the world of commerce for generations to come. More than 50 years ago, the first scan of a barcode – printed on a pack of Wrigley’s chewing gum – launched what has since become a digital revolution.

Now, 10 billion barcodes are scanned each day1 – keeping businesses thriving and consumers buying. But how is this half-a-century-old technology continuing to evolve and shape the future of the supply chain?

Join our panel of industry experts to hear about past beeps, present breakthroughs, and bold new horizons for barcode technology. Gather actionable insights from thought leaders at GS1 US, TEKLYNX, Janam, and Brother about:

  • The history, evolution, and growing role of 2D barcodes (like QR codes)
  • How barcodes support sustainability initiatives and ensure compliance with industry regulations
  • How the Sunrise 2027 initiative and 2D barcodes are revolutionizing supply chains with deeper insights and enhanced operations
  • How barcode technology is laying the groundwork for automation, robotics, and better data management
  • How barcodes and RFID complement each other and what role each plays in future-proofing your labeling strategies

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