Transform your retail operation with innovative printing solutions


The world of retail is transforming, and those who serve today’s customer when, where, and how they need to be served are the ones who will keep their doors open. For NRF 2020, Brother will showcase smart, fast new labeling and POS applications that make your customer-centric transformation possible.

Stop by to preview some of our smartest new retail printing and labeling solutions in action. Here’s a glimpse of what you can experience at the Brother booth #1017.

NEW! RuggedJet 2” and 3” Mobile Point-of-Sale and Service Printers

Test out these compact, cost-effective, on-the-go POS solutions for receipts, seasonal queue busting and much more.

Fast, easy, on-demand labeling solutions for virtually any in-store application!

Labels DO matter. You’ll agree when you try these smart fast new solutions for price-item labels, returns, markdowns, shelf-edge labels, and more.

Quick deploy solutions now compatible with Cloudbox

See why retailers large and small are loving easy in store labeling solutions that work without ERP or POS integration.

*Cloudbox is an additional purchase. Compatible with select Brother printers.

Robust iOT mobile device management partnered with SOTI

Discover what iOT mobile printer management really means! We’ll demonstrate the widely anticipated new SOTI Connect platform and show you what maximum mobile printer security, uptime, control and support looks like.

NEW! 4” solutions for today’s demanding shopper

Learn how to keep today’s customer coming back with solutions for in store returns, BOPIS, outbound returns shipping, and other warehouse-type applications.

Schedule time to talk with an expert on site.

Don’t have a pass yet?

Put a printer to the test.

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